Stakeholder communication has changed in an environment shaped by AI, digital overload and rising expectations. This practical full-day workshop gives you the skills to engage stakeholders confidently across digital channels, meetings and presentations, helping you communicate with greater clarity, influence and credibility. You’ll leave with practical techniques you can apply immediately to build trust and achieve better outcomes for your projects and team.
It might be right for you if you:
- Need to communicate with stakeholders across digital channels, face-to-face meetings and presentations, and want a consistent, professional approach across all three.
- Want to cut through information overload by writing and speaking more clearly, tailoring your messages to busy audiences and choosing the right communication channel.
- Work with stakeholders who have competing priorities, differing expectations or resistance, and want practical techniques to build trust and influence outcomes.
- Present project updates, recommendations or policy advice and want to lead meetings, deliver presentations and handle difficult questions with greater confidence and authority.
What you’ll explore:
Explore practical strategies to communicate with greater clarity, influence and credibility using the right communication channel and with messaging that busy audiences will actually read. You’ll also develop the skills to lead productive meetings, deliver confident presentations, communicate effectively in hybrid environments, and handle difficult questions and challenging conversations professionally.
Topics:
Stakeholder engagement
- The new stakeholder environment and how expectations changed after COVID, AI and digital overload
- The shift from information delivery to influence
- Understanding stakeholder priorities, pressures and resistance
Digital engagement
- Choosing and managing the right digital channels professionally and strategically
- AI-generated stakeholder messaging – prompting AI for stronger first drafts
- Building credibility through consistent digital communication
- Communicating confidently without sounding corporate
Meetings
- Planning meetings and presentations for influence and results
- Preparing key messages and recommendations
- Structuring conversations to reduce confusion and tailoring to different stakeholder groups
- Keeping discussions focused and productive
- Encouraging participation without losing momentum
Presentations
- Structuring presentations for busy audiences
- Speaking naturally with confidence and authority, using voice control and body language
- Using slides to support communication, not overwhelm it
- Handling difficult questions and resistance
- Online meetings and hybrid communication
Your communication
- Choosing the best delivery for engagement
Your messaging
- Communication for busy readers – scanning, skimming and mobile reading
Benefits to you and your organisation
- More consistent stakeholder communication by giving staff a practical framework for communicating clearly and professionally across digital channels, meetings and presentations.
- Stronger stakeholder relationships and project outcomes through communication that builds trust, manages expectations and reduces misunderstanding and resistance.
- Greater confidence and productivity by helping staff communicate more effectively, use AI appropriately, and spend less time rewriting messages, repeating information or recovering from poor communication.
Who should attend
- Project officers, project managers and program managers
- Policy officers and policy advisers
- Communication, engagement and media officers
- Team leaders, coordinators and emerging managers
- Any government employee who needs to communicate effectively through digital channels, meetings or presentations, regardless of their level of communication experience
Group Bookings
**For groups of five or more, IPAA SA can tailor the training to suit your organisation. Group bookings may also be eligible for a preferential rate. Complete the form, and our team will be in touch to discuss options. **
Learn about our speakers
David Rawlings
Director
Landmark Media
David Rawlings is a seasoned communications professional with 30 years’ experience in the digital space. His expertise spans government, corporate and not-for-profit and a vast range of industries, represented by local, national and global clients.
His take on digital communication is to focus on results through engagement, going beyond attention through excitement. That includes AI – applying the lessons learned from the mistakes Government agencies made with web sites in the 1990s and then social media in the 2000s, and they are tending to make again with the AI revolution. David’s workshops for Government in the digital space are a challenge to use tools rather than toys, and to build frameworks around them to protect privacy and manage risk.
Upcoming course availability
September 2026
Tuesday, 15 September 2026
Format
Face-to-face
Duration
1 half-day
9:00am -4:30pm
(8:45am registration)
Inclusions
Workbook, resources, morning tea and refreshments
Location
Level 6, 12 Pirie Street, Adelaide, SA 5000
(please visit registration links for further information)
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Costs
Personal Member $575
State Govt Employee Member $615
Corporate Member $625
Non-member $725
This course can be delivered In-Agency. Contact us to discuss the delivery of this course within your department.